photo-shoot planning and target Audience 2

Planning Record

Target Audience 

Teenagers and Adults from ages fifteen onwards, smart and formal styles sited to casual and business environments.

Aesthetic Ideas and communication of concepts

Because of the success from my first shoot, I have decided to to carry out a second shoot using the same theme, I will change the environment to urban within Bradford City Centre by doing this, I am able to compare an rural woodland environment with an Urban city environment this will allow the Viewers to choose which images they prefer. this final compilation will allow viewers to express their opinion on which environment they prefer and why.

Time Of Day And Weather Conditions 

Time frame – one hour thirty minutes will allow me to capture still life images within Bradford City Centre .weather conditions are expected to be 14 degrees Celsius blue skies

Location And Transport 

Time frame – one hour thirty minutes will allow me to capture still life images within Bradford City Centre .weather conditions are expected to be 14 degrees Celsius blue skies.

Lighting 

Weather conditions during the day are warm with clear skies, Natural light will allow me create shadows, glow effects and bright eye catching colours,

Compositional Techniques 

Depth of field, Distortion, Shadows, Leading lines, High angle, Low angle, Eye level, Portrait, Landscape, Square Format and Contrasting Colours 

Goals And Plans Of Implementation

To capture still life images of watches within an urban environment, I will then pick my best images and use them in a final compilation comparing it to the still life images from the woodland environment. Low angle – I could place my watches against a wall or building and then shoot upwards capturing the height of the background.

Texture – Placing my watch against a sandy or grainy surface to create a rough feel  

Depth Of field – low aperture could create distorted shapes.

High Angle - Silver colored bench with a gold or silver watch will create contrasting and harmonizing color tones.

Equipment

tripod

Canon, wide lens

Aperture 5.6 – 22

ISO/ASA- 100 - 1000

Shutter speed – 0.5 - 2500